The adidas Stan Smith: A Tennis Legend & All Time Casual Classic
The classic tennis trainer, the adidas Stan Smith, is one of the best selling 3 stripes styles of all time.
The connection between casual classics and tennis has always been close with legends like Stan Smith himself endorsing what would go on to become one of the best selling 3 stripes trainers of all time. What started its life as a clean cut court trainer would earn its place as an all time favourite of the original casuals alongside the likes of the Forest Hill, Samba and City Series. The birthchild of Adi Dassler’s son, Horst Dassler, the idea of the trainer was to be the first leather tennis shoe, with the current day design pretty much in line with the original model. Originally released in the 1960’s the trainer started its life as the ‘Robert Haillet’, a French tennis player of the era who unfortunately retired without a big tennis grand slam to his name. adidas wanted to spread their reach to the states with the US tennis stars endorsing their gear, so got in touch with Stan Smith who was seeded number 1 in the world at the time. Smith would go on to become one of the all time tennis greats taking 2 grand slam titles including the US Open in 1971 and Wimbledon in 1972. In 1971 the trainer was officially named the adidas Stan Smith with Smith and the 3 stripes’ relationship going down as one of the most influential sportswear sponsorship’s of all time.
Above: Endorsed by the tennis legend himself, Stan Smith, and the famous tongue branding of the trainer.
The adidas Stan Smith not only made a massive impact on the tennis world but also on the terraces and the casual movement from the late 70s and early 80s. The style continued its popularity throughout the 1980s with the trainer getting listed in the Guiness Book of Records in 1988 for selling a staggering 22 million pairs worldwide. The clean yet simple design is arguably one of the most popular 3 stripes styles of all time, with a legacy that has continued over the last 50 years.
The latest version of the iconic Stan Smith to drop at 80s Casual Classics stays true to the original design with the signature ‘Endorsed by:Stan Smith’ graphics to the tongue and trefoil logo to the heel tab. Featuring white leather uppers and all the classic detailing of one of the worlds most popular tennis trainers.