Diadora Borg Elite – The Original 80s Tennis Classic & Still The Best
If a single pair of trainers could sum up the 80s casual era it would probably be the Diadora Borg Elite, as famously worn by the tennis legend himself.
It would be very surprising these days if for example the likes of Novak Djokovic was to endorse a pair of trainers and create a cult following in the process. In fact it would almost certainly never happen. Its not because Djokovic isn’t a world class tennis player or that he doesn’t have any fans, it simply comes down to one thing…panache. Panache was Björn Borg’s middle name, not literally, but he had it all. The charisma, the confidence and the style, not to mention the sportswear endorsements that would go on to become legendary in the tennis world and the casual movement. Alongside Fila, Borg was also the pin up boy for Diadora during his supreme reign on the court throughout the late 70s and early 80s. Signature styles like the Borg Elite would go on to become one of of the most celebrated casual trainer styles of all time and a firm dressers favourite still to this day.
Above: ‘The shoes of Björn Borg’, an original Diadora Borg Elite trainer advert from the 80s.
The legacy of Björn Borg will live on forever, for tennis fans and dressers alike, with Borg’s signature styles some of the most desirable among the casual collectors of the world. Since Borg first stepped onto centre court wearing his signature shoes, the Elite gained a loyal following all across the world from retro trainer lovers to the modern day dressers. The Diadora Borg Elite trainer has also become a staple trainer at 80s Casual Classics over the years and a firm favourite from day one. A style that pretty much sums up what we’re all about and a timeless tennis icon that will never be forgotten. The celebrated court trainer is now available at 80s Casual Classics in an assortment of different colourways featuring OG style leather uppers and the famous Diadora branding running down each side.
Above: The Diadora Borg Elite trainer in white/ferrari red available now at 80s Casual Classics.
Above: The Diadora Borg Elite trainer in white/white available now at 80s Casual Classics.
Above: The Diadora Borg Elite trainer in white/black available now at 80s Casual Classics.
Above: The Diadora Borg Elite trainer in white/gold available now at 80s Casual Classics.